Technology Journal @ arcademixer

Do not underestimate the local brand. Maybe it is like to be submitted by the vendors of local brand mobile phone China. China mobile phone market share of local brands currently nearly 8 percent of the national mobile market. Even they (the vendor china local brand mobile phone – red) can obtain an optimistic market share to 30 percent by the end of next year.

DetikINET encountered after the inauguration Asiafone Service Center in Bandung Electronic Center (BEC), Herman Zhou, President Director of PT Zhou International (the brand holders Asiafone), claimed to believe in myself making phone market niche. Section, in this very good market response, especially in markets outside of Java.

“Never underestimate the local brand. Market share in national mobile phone sales, the share of local brands earned 8 percent or 2.7 million units. This data year on year 2007 to 2008. In fact, this new phone appeared in 2007. So no wonder if the final target year could reach 30 percent of the national market, “he said optimistically.

The target, he added, are realistic to achieve because seeing the market response, especially from outside the island of Java, which continue to show very rapid sales growth. He explained with a market share of 0.5 percent of all manufacturers, cell phone vendors claim to be able to sell up to 10 thousand units of mobile phones with the majority coming from the island of Sumatra, Kalimantan, and Sulawesi.

“The dominance of established brands on the island broken. Call it the Nokia and Sony Ericsson are always dominated the market. But now two major sales led by Nokia and subsequent local brands,” he said.

Asiafone himself noted that the total sales of the brand, almost 95 percent of which came from outside the island of Java. While on the island of Java itself only from Jakarta and Surabaya are good sales.